Engagement Ring Configurator
We analyze company workflows, bottlenecks, and revenue opportunities.
Timeline
8 weeks
Challenges
An engagement ring is the most considered purchase most people ever make, and it is almost always bought sight-unseen from a photograph of something similar.
Solutions
We built a configurator that removes the guesswork. The customer picks a setting style, metal and centre stone, and watches the ring resolve in real time with accurate proportions, accurate stone spread and accurate finish. Pricing updates with every change, so there is no quote to wait for.
Live 3D preview. The ring redraws as the customer changes setting, metal or stone, with accurate proportions and stone spread. What they see is geometry, not a stock photograph of something similar.
Instant pricing. Every change reprices immediately, including stone, metal weight and labour. No quote request, no waiting on the office to come back.
One model, three places. The same file drives the website, the showroom tablet and the CAD your bench works from, so the approved design and the manufactured piece cannot drift apart.
Built for your catalogue. Settings, stone shapes and metal options are configured to what you actually produce, so customers can only build rings you can genuinely make.
Results
The same 3D model that renders in the browser is the model your bench works from, which means what the customer approved is exactly what gets made. It runs on the product page, on a tablet in the showroom, and inside your sales team's workflow.
thousands
Configurations available
faster
Quote-to-order
reduced
Sample requests